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1981 Chrysler Imperial with Frank Sinatra driving

1981 Chrysler Imperial frank sinatra

Because Frank Sinatra helped the struggling Chrysler Corporation in 1980 by doing an advertising campaign free of charge, he got to drive the first new Imperial off the assembly line during the fall of 1980. Frank Sinatra Edition Imperials were available during 1981 and 1982 model years.

Photo: Walter P. Reuther Library at Wayne State University

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